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Privacy Policy

Effective date: 12 November 2025
Data controller: PACS (Philip Atlas Creative Studio)

This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit www.pacs.wtf or interact with us online or in-store. We aim to comply with applicable privacy laws, including POPIA (South Africa) and, where relevant, international standards.

1. Information We Collect

We may collect identity and contact information such as your name, email, phone number, and billing or shipping addresses. We process order and payment information related to products purchased and transaction details, noting that payments are handled by third-party gateways and PACS does not store full card numbers. We also collect device and usage information, including IP address, browser type, pages viewed, and on-site interactions through cookies and similar technologies. In addition, we record your marketing preferences and communications, and any social or user-generated content you submit, such as reviews, messages, or social tags.

2. How We Use Your Information

We use your information to process and fulfil orders, provide customer support, and manage returns. We operate, secure, and improve our website and services, personalise your experience and present relevant content or offers, and comply with legal obligations while preventing fraud.

3. Legal Bases (POPIA / where applicable)

Our processing is based on your consent where required, for example, for marketing communications. It is also necessary for the performance of a contract when fulfilling orders. We rely on legitimate interests to improve services and prevent fraud, and we process data where needed to comply with legal and regulatory obligations.

4. Sharing Your Information

We may share data with payment processors, shipping partners, and IT service providers in order to run our operations. We may also share information with professional advisers and authorities when required by law, and with third parties in connection with a business transaction such as a merger, subject to appropriate safeguards. We do not sell personal information.

5. International Transfers

Where data is transferred outside South Africa, we take steps to ensure appropriate safeguards are in place.

6. Retention

We retain personal data only for as long as necessary for the purposes described above, including to meet legal, tax, and accounting requirements.

7. Security

We implement technical and organisational measures designed to protect personal information; however, no method of transmission or storage is completely secure.

8. Your Rights

Subject to law, you may request access to, correction or deletion of your data, request restriction or portability, and object to certain processing. You may withdraw consent for marketing at any time by using the unsubscribe link in our emails or by contacting us.

9. Cookies

We use cookies and similar technologies for site functionality, analytics, and marketing. You can manage preferences via your browser settings or our cookie banner or settings. Disabling cookies may affect site functionality.

10. Children

Our services are not directed to children under 13, and we do not knowingly collect data from children.

11. Changes

We may update this Policy from time to time. We will post the new version with an updated effective date.

12. Contact

For privacy queries, contact info@pacs.wtf

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